Goals: improving the skills of making product presentations, working with group dynamics, teaching others about the Company's products.
Duration: 1 day.
Target audience: brand managers, product managers, business product trainers.
Results:
- Developing skills to engage the audience in a topic.
- Learning facilitation and moderation techniques to improve learning.
- Mastering interactive techniques for working with group dynamics.
- Developing skills for dealing with difficult learning participants.
- Developing the skills to consolidate the acquired knowledge to increase the effectiveness of training.
Thematic plan:
1.Interactive Presentations - Interactive Learning
- Product Presentation Goals
- Presentation structure
- The concept of a "thematic module"
- Slide design
- Psychological preparation for making the driest presentation alive
- Passive, active, interactive form of product presentation
- Techniques for reinforcing acquired knowledge
- Tools for evaluating learning effectiveness.
2. Techniques for engaging the audience in the presentation process
- Engagement techniques
- Facilitation techniques
- Techniques and aids for moderation
- Feedback technique during presentation
- Format and structure of business training
- Techniques for working with product samples to remember.
3.Working with group dynamics
- The stages of group development.
- The concept of "group dynamics"
- Reasons for group resistance
- Express diagnostics of the state of group members and methods of raising energy in the group
- Types of difficult training participants.
- Techniques for working with complex members in a group.
If the program does not meet your expectations, please contact us. We can prepare a training for your unique request.
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